You are invited to watch the New Product Launch: 1000W HID LED Replacement Lamp webinar on-demand

Learn more about Current, powered by GE’s newest product offering, the UL Type B 1000W LED HID Replacement Lamp. Alongside our GE product experts, you will learn about key product benefits, the value of this new product to you and your customer and GE’s competitive advantage. We will be joined by Senior Product Manager, Alan Boose and Product Marketing Manager, Patrick Crawford.

Key Learnings:

  • Key product benefits
  • How to sell, and the value of the product to the customer
  • GE's competitive advantage
  • Marketing tools available

Featured Speakers:

Patrick Crawford
Product Marketing Manager for LED lamps at Current, powered by GEPatrick Crawford is the Product Marketing Manager for LED lamps at Current, powered by GE. His previous experience includes Product Management for Women’s Health Franchise at Boston Scientific and Senior Manufacturing Engineer at Boston Scientific Corporation. Patrick received a BS, Manufacturing Engineering from Boston University in 2009 and an MBA, Marketing Concentration from Boston University Questrom School of Business in 2017.

Alan Boose
Senior Product Manager- Professional LED Replacement LampsAlan Boose is the Senior Product Manager- Professional LED Replacement Lamps. He has been with GE for 19 years in various roles including Pricing, Marketing and Sales Operations.

Watch On-Demand

Duration: 30 minutes
Level: Beginner